CEO Blog

Written by Ravindra Bhagwanani on . Posted in Archives

QF

Qantas has announced major changes to its Frequent Flyer – but not a move to a revenue basis, which remains unpopular in Asia Pacific among full service carriers. Some Economy Class awards have already decreased while all awards in premium cabins and upgrades will increase on September 18. At the same time, Qantas has drastically increased the number of award seats on its flights, reduced its (unreasonably high) fuel surcharges on award tickets by up to 50% (which means that they still remain too high!) and will introduce several redemption only partners over the next couple of months in the form of Air New Zealand, China Airlines, Air France, KLM and Bangkok Airways. Other enhancements include the introduction of a lifetime Platinum status and a tier program for members accumulating at least 150,000 points per year across all activities, including with non-air partners.