Of course, nowadays you can’t publicly say anything against sustainability anymore. But if it harms one’s own business too much, one is at least allowed to respond at the level of the loyalty program.

Deutsche Bahn has certainly contributed significantly to the decline in domestic air traffic in Germany, thanks in part also to its improved BahnBonus program. The public perception of domestic flights has deteriorated significantly, too.

Eurowings is now trying to counteract this: For all domestic flights booked by June 30 for July and August – except for flights to Sylt – you will receive triple miles with Miles & More. Due to the low absolute mileage credits, this is more of a symbolic gesture – but this symbolism is definitely fully realised here!