Author Archive

Written by Ravindra Bhagwanani on . Posted in CEO Blog

73725 March 2019

With all the necessary safety-related discussions, the current Max 8 discussion demonstrates that airlines and customers don’t speak the same language. This is also true when it comes to the loyalty question – and prevents actually many airlines to leverage the loyalty potential better.

Written by Ravindra Bhagwanani on . Posted in CEO Blog

Difficult partnerships02 January 2019

With an increasing number of non-air partnerships coming to a silent end, the critical question for loyalty managers should perhaps be why this is happening at all and what can be done to avoid that things turn sour between partners.

Written by Ravindra Bhagwanani on . Posted in CEO Blog

Loyalty data21 February 2018

There is no doubt that data plays an increasingly big role in loyalty management. But can it really be reduced to that question in the travel industry? Or why we have decided to separate from FlightGlobal for running the annual Loyalty conference.